I started attending races at Pocono Raceway in 1986 and my hobby has grown into my profession. I’ve been a business partner with Pocono for many years and I can’t say enough about the management and staff. They are friendly, accommodating and always fun to do business with.
Unique Pretzel Bakery started sponsoring Pocono Raceway in 2012 and continue to expand our efforts yearly. The most exciting part of our partnership is welcoming the drivers back to Pennsylvania each year with a Welcome Basket so the drivers get to know our brand. And nothing has given us more pride as a family-owned company (now in our sixth generation!) than working with the Mattioli and Igdalsky families at Pocono. Their whole team has been a blast to work with since the very beginning.
Thank you Brandon and Nick for being great partners and welcoming us into the Pocono family!
Through this Pocono partnership, we successfully activated this branding initiative on multiple levels. The honesty, teamwork, agility and friendships contributed greatly to this program’s success! The GoBowling.com partnership with Pocono garnered over 3 billion impressions with an overall return of 3:1 for our brand! The Pocono Team has my stamp of approval.