PARTNERSHIP SALES & SERVICE

Pocono Raceway’s Fan Fair is the hub of fan engagement on race weekends. This area features fun, free, engaging experiences for the whole family. Showcase your brand or cause to the legions of loyal NASCAR fans that visit Fan Fair throughout the weekend. Earn, engage and endear through quality one on one interactions with tens of thousands of Pocono Raceway guests . Sample and Showcase your products or services to the people who will use them. Corporate , Military & NGO interactive marketing display footprints available from 15’x15’ up to 200’x200’.

Looking to engage with the Camping crowd? The Pocono Raceway Infield is the perfect place to showcase your product or service to a captive audience of outdoor enthusiasts. With over 4,000 camping spots our infield is a home away from home for thousands of individuals, families and groups of friends fully ingrained in the RV and Tent Camping lifestyle. Featuring our 5,000 square foot all inclusive playground, Activities & Welcome Center, 7,000 square foot Dog Park and of course the Infield Block Party Friday and Saturday night the Pocono Raceway Infield is the place to be on race weekend!

Signage options at Pocono Raceway can be customized to meet your specific goals whether they be to capturing television viewers or connecting with fans at the track.

We grouped into 3 major categories:

• ON-TRACK / TRACK-SIDE
• GRANDSTAND / MIDWAY / FAN FAIR
• INFIELD / CAMPGROUNDS

Within these 3 categories the options are virtually endless as to where and what your signage looks like. We are constantly evaluating our facility to create new, captivating options so let’s get creative!

Put your company in front of our nearly 300,000 follows across Facebook, Twitter, Instagram and YouTube with creative and engaging content opportunities. No matter your goals our team can create exciting static posts, videos, giveaways or other content perfect specifically for you.

With over 1.1 Million Annual Sessions and continual year-over-year growth advertising on PoconoRaceway.com is a great way to tie your brand to our digital marketing efforts.

Whether looking to reach our entire database or create an email campaign targeting a specific demographic within our database email marketing with Pocono Raceway is a surefire way to put your brand in direct contact with our most loyal fans.

Putting your brand name on a NASCAR race is the most comprehensive form of sponsorship available. These high-value, fully custom partnerships, provide the most access to everything Pocono Raceway has to offer including signage, display, digital and print media, hospitality and more.

Past Race Entitlement Partners – AxaltaPast Race Entitlement Partners – GoBowling.com

JJ LaRose

Growing up attending races at Pocono Raceway, JJ’s love for the facility, motorsports as a whole and pursuit of a marketing degree ultimately led him to join the company as an intern in 2014. Following his graduation from Pennsylvania State University in 2015, JJ began his career at the Raceway by managing the company’s promotional street team. Since then he has also added a strong background in our social and digital media marketing efforts before transitioning to the Partnership Sales & Service Team in the fall of 2019.

Eric Flood

Having grown up in Central Pennsylvania, Eric attended races at Pocono starting at a young age and followed motorsports throughout his childhood. Eric made the decision after high school to study Sport Management at Slippery Rock University. While completing his full time internship in his final semester he met the Pocono Raceway crew and came onboard as an intern in the summer of 2012. Eric transitioned to the concessions and merchandising side of Pocono Raceway in 2013 and stayed there until his transition onto the Partnership Sales & Service Team in the spring of 2018. Since then he has built a strong foundation in hospitality, signage and corporate display sales.

Click Here to receive updates from  Pocono Raceway

“We successfully activated this brand initiative on multiple levels. The honesty, teamwork, agility and friendship contributed greatly to this program’s success! The GoBowling.com partnership garnered over 3 billion impressions with a return of 3:1 for our brand.”

– John Harbuck, President, Strike Ten Entertainment

“Superior customer service…one of the most unique and fun parties the company has ever thrown. The service was excellent and well organized for our group of over 600 people. Definitely exceeded our expectations.”

– Carl Witkowski, COO, Berkshire Hathaway GUARD Insurance Company